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1 Linnaeuskade
Amsterdam, NH, 1098 BC
Netherlands

+31 (0)6 24 83 86 10

AK/83. Alexander Kraemer. Multidisciplinary. Interactive. Digital. Art Director / Artist. Amsterdam

 

shaving.jpg

Concept Development

 

Consumers shall explore the range of Philips shavers in a totally new environment. They should ultimately understand the various features and finally be able to select the right product.

 
 

Conceptual Flow

04_shaving_experience_20130624.jpg

 

Concept Sketches

18_shaving_experience_20130624.jpg

 

Visual Design