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1 Linnaeuskade
Amsterdam, NH, 1098 BC

+31 (0)6 24 83 86 10

AK/83. Alexander Kraemer. Multidisciplinary. Interactive. Digital. Art Director / Artist. Amsterdam



Art Direction


The Nespresso app works as configurator, as well as it offers customer support through Augmented Reality. The application functionality is based on an existing framework, the visual design was adapted to the Nespresso brand.